Tamblin is a software development company based in London, UK. Formed in June 2000, Tamblin's primary product suite, i-ZoneTV^®, is an application creation and management system developed for the TV broadcast industry. It is designed specifically for producers and editors who need to manage and control interactive content from multiple sources published out to multiple platforms.

i-ZoneTV^® is the UK's most widely deployed interactive TV tool

i-ZoneTV^® is a growing product suite centred on the powerful i-ZoneTV^® CORE. Other major products include i-ZoneTV^® GALLERY, i-ZoneTV^® FDK and i-ZoneTV^® RESPONSE.

Platforms and Broadcasters choose i-ZoneTV^® because it offers the best return on investment of any interactive TV tool available on the market today. It's simplictiy and flexibility mean i-ZoneTV^® is the choice of those looking to leverage the latest in interactive TV technologies, regardless of the platform or device, while maintaining firm control of the budgets.

Tamblin has the track record to deliver the results broadcasters are looking for

Tamblin's clients include broadcasters, network operators, brands and media and advertising agencies such as the BBC, ITV, BSkyB, Channel Five, Sky Media, Flextech/Telewest, Disney Channel UK, The Community Channel, and Bubblehits.

Tamblin's i-ZoneTV^® dramatically reduces the time required to produce new interactive TV services, streamlining the process of publishing disparate content to multiple platforms.

i-ZoneTV^® is now used to produce more than 60% of the current interactive TV output in the UK with over 100 applications and thousands of application versions created in the past 3 years!

i-ZoneTV^® is a proven and robust technology. Disney Channel UK has been publishing every day for the past 2 years while the editorial team on the Sky Active portal have published over 8,000 times since November 2004.

i-ZoneTV^® makes mass media interactive TV viable for the first time both in terms of cost and practicality

Disney Channel Active The Disney Channel launched a 24/7 iTV application to accompany its programming on the Sky platform in September 2003. The application, which was designed and developed by Sky Interactive using Sky’s WML Microbrowser technology, can be updated on an regular basis to ensure that its interactive content and its look and feel are related to the currently airing program. It is integrated with Tamblin’s i-ZoneTV® Core content management tool and Sky’s Automated Broadcast Build (ABB). Disney has used i-ZoneTV® Core thousands of times to edit, manage and publish content to the ABB, which then delivers that content over satellite. The new application replaced an earlier Disney Channel application, "Studio Disney Active," which was based on OpenTV technology. According to Tamblin CEO, Stuart Waite, Disney decided to use WML for the new app because this would allow its content to be updated far more easily: "Using the WML browser with i-ZoneTV® Core allows Disney to see the app at their offices with an Internet browser," he said. "They can update the content from there, and, in a matter of minutes, it is updated at the carousel at Sky and is playing out on two channels. They weren’t able to do that with the OpenTV application: they had to go onsite to Sky, and spend the best part of the day updating the application there." As well as allowing easy content updates, the new application is reskinnable (there are currently 5 skins, which are changed throughout the day) and features a number of templates designed to facilitate ITV voting and competitions: "One day they might use an image template, allowing viewers to vote between images; the next day, they might use a text template, allowing text-based voting," Waite explained. "For competitions, they have, for example, a multiple-choice template and a free-text template that allows people to actually type in their answers," he added. Among other things, the new application allows viewers to use their remote control to send email to a show; on the live show, "Studio Disney," which airs in the afternoon, presenters read out viewer emails and encourage viewers to use the application. The application also features informational areas that provide viewers with, for example, tips on drawing cartoon characters, and allows viewers to access a separate OpenTV quiz application.

Get more information about Tamblin and its products and services.