Tamblin

Delivering the industry's best ROI for interactive TV -
i-ZoneTV reduces the cost of creating and managing interactive TV applications by over 80%!

Tamblin's i-ZoneTV product suite significantly reduces the cost of creating, managing, testing and deploying interactive TV applications for digital television platforms such as digital satellite, digital cable, digital terrestrial and IPTV.

Platforms and Broadcasters choose i-ZoneTV^® because it offers the best return on investment of any interactive TV tool available on the market today. It's simplictiy and flexibility mean i-ZoneTV^® is the choice of those looking to leverage the latest in interactive TV technologies, regardless of the platform or device, while maintaining firm control of the budgets.

Developing and managing interactive TV services has to date been a time-consuming and costly exercise both for platform operators and broadcasters.

i-ZoneTV CORE is an application and content management system based upon the use of pre-tested templates. These templates are combined and reskinned to create many different types of applications such as quizzes, votes, competitions, magazines, games portals and interactive menus.

Over the past 5 years Tamblin's clients have benefitted from i-ZoneTV's ability to produce interactive TV applications for 80% less cost than traditional custom developments.

Where today you might expect a custom iTV application to take in excess of four months to develop, test and deploy; i-ZoneTV CORE gives producers the ability to deploy new iTV applications within weeks.

Users of i-ZoneTV benefit from its day-to-day management capabilities and its built-in workflow and QA processes. Most importantly, i-ZoneTV significantly reduces the technical testing process, allowing producers to concentrate on producing engaging interactive services "just in time", instead of months in advance.

i-ZoneTV CORE is a proven solution for creating new applications from a template library. It's also used daily by producers to re-skin and churn content within existing applications.

One of the key benefits of developing and managing iTV applications from within a template library, is the ability of producers to cost-effectively create interactive media space to sell to program sponsors and advertisers.

Platform operators and broadcasters can now offer a structured and simple solution to creating program sponsorship microsites and interactive TV advertising campaigns.

i-ZoneTV CORE is a mature and robust software solution for the interactive TV industry. Every day it delivers a real ROI for platform operators and broadcasters around the world.

i-ZoneTV CORE has been used in the management and broadcast of high ratings programmes such as Channel 4's Big Brother, Sky's The Simpsons and Nip-Tuck, ITV's Hell's Kitchen, X Factor, This Morning, Who Wants to Be A Millionaire and Pop Idol, Five's Back to Reality and The Farm plus Disney Channel's 24/7 interactive TV service on Sky.

i-ZoneTV has been in use by various broadcasters on the Sky platform for over 2 years. The software is extremely stable and all uptime guarantees and SLA targets have been easily achieved on all live services.

i-ZoneTV Themes
One of the key features of i-ZoneTV CORE is its ability to create and manage 'skins' or themes. In essence, i-ZoneTV CORE has the ability to manage and publish multiple layers of content, each layer being combined at the point of publish.

Most i-ZoneTV CORE clients use at least two layers (up to four is currently available); the first being configured to manage text and image content, the second being used as a theme to manage colours, backgrounds and consistent elements across all templates. This means producers can reskin applications with one click. Disney Channel UK uses themes to reskin their application up to seven times a day, keeping it looking fresh and interesting to viewers. These themes are automatically scheduled and published according to the channel's programme schedule.

Sky Interactive in the UK uses themes to manage the look of its Sky Active Portal. Eight pre-made themes control the look of the 8 individual sections of the portal, meaning the look and feel is consistent across all services.

i-ZoneTV Link Manager
This extensive plug-in to i-ZoneTV CORE is designed specifically to manage large libraries of internal and external links. Clients use Link Manager to control all the links within their applications. It is used by producers and operational staff to control how individual pages are linked together and to control external applications such as games. Operational staff can edit and approve links for use as well as bring down broken links by disabling the link, and automatically republishing all services that currently use that link.